On this episode we talk about how to effectively navigate marketing technology and operations with Marketing Ops and MarTech leader Darrell Alfonso (Director of Marketing Strategy & Operations @ Indeed and Author of 'The Martech Handbook')

In this interview we cover:

- How to put a strategic lens on Marketing Operations & Technology.

- Prioritizing communication and teamwork in Marketing Ops.

- The biggest trends in Marketing Tech and how to get ready for them. 

- So much more....

Follow Darrell Alfonso on Linkedin.

To see clips and additional insight from this episode, follow Datajoin on Linkedin or go to our website https://datajoin.com/podcast

It's been a little while - but we're back! On this episode we talk about all things Digital Analytics with long time Digital Analytics Expert, Caroline Accumanno. 

In this interview we cover:

- Why we're still in the "data wrangling" phase of Digital Analytics.

- What stakeholders and business leaders want from Digital Analytics data and how to deliver it. 

- Why it's so hard to work with click stream data, and what your options are.

Follow Caroline Accumanno on Linkedin.

Watch the video version of this episode on YouTube.

To see clips and additional insight from this episode, follow Datajoin on Linkedin or go to our website https://datajoin.com/podcast

On this episode, we interview Garrett Erny, Founder of Marketing Technology Consultancy, Poppy's Tech Aid.

In this interview we cover:

- The marketing operations talent gap.

- Aligning marketing strategy to your technology strategy.

- Tactical examples for data activation.

- How to build effective nurture tracks.

Follow Garrett Erny on Linkedin.

Watch the video version of this episode on YouTube.

To see clips and additional insight from this episode, follow Cameron Warren on Linkedin.