GLP-1. What Happens Next?
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GLP-1. What Happens Next?
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If Rewiring Consumption showed how far GLP-1s have already reshaped what we buy, this episode asks how much further they can go.
A panel of leading voices in clinical science, behavioural science and sensory science joins Andrew and Caitlin to war-game the next chapter: escalating medical applications, the return of food noise after quitting, the changing rituals of eating together, and a sensory surprise that turns conventional wisdom on its head.
Part forecast, part provocation, this is the debate that asks brand leaders the only question that matters - not what's happening now, but how big could this actually become?
Credits
Hosts: Andrew Wardlaw, Caitlin McLean
Executive Producer: Alex Berteanu
Production
Ideal Insight
Social Media
Palesa Mthiyane
Publicity
Camargue
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