Instead of chasing scale, the Witte family leaned into trucking, building a nationwide refrigerated logistics company. Then in the mid-2000s, they made another shift—this time back to cattle, but with a completely different focus: quality over quantity.

Today, Witte Beef Co. is built around producing Prime-grade beef comparable to top steakhouses across the country—while maintaining control over nearly every input along the way.

In this episode, we cover:

• The history of the Witte family operation from the 1940s to today
• Lessons learned from scaling up—and scaling back
• Why they shifted from commodity cattle to premium beef production
• How feeding, genetics, and environment impact marbling and taste
• Their monoslope barn system and low-stress cattle philosophy
• Growing 90%+ of their own feed and controlling input costs
• The finishing vs. breeding program strategy
• How trucking and logistics tie into their overall business
• And what it takes to build a vertically integrated, quality-focused beef brand

This is a masterclass in adapting to markets, controlling your system, and building a premium product in agriculture.

www.johndeere.com

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Website: www.Farm4Profit.com

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Email address: Farm4profitllc@gmail.com

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Farm4Profit Media is not a financial, legal, or tax advisor. Content is provided for informational purposes only, and we serve solely as a platform for third-party opinions. Any actions taken based on this content are at your own risk.

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In this What’s Working in Ag segment, we sat down with the Ambrook team to break down how they’re building accounting software specifically for agriculture—and why so many producers are making the switch.

Ambrook isn’t just bookkeeping—it’s about understanding your operation at a deeper level.

From splitting out enterprises like cow-calf, hay, or trucking… to tracking receipts in real time… to generating tax-ready reports without digging through piles of paper—this platform is designed for how farmers actually operate.

In this episode, we cover:

• What Ambrook is and why it was built specifically for agriculture
• Why farmers are moving away from QuickBooks
• How enterprise-level tracking helps identify profitability across your operation
• Real-time receipt capture and automation tools
• Mobile-first functionality for in-field financial management
• Built-in invoicing, inventory tracking, and reporting
• How Ambrook helps simplify tax prep and improve decision-making

If you’ve ever wondered which part of your farm is actually making money—or if one enterprise is subsidizing another—this is a tool worth paying attention to.

Want Farm4Profit Merch? Custom order your favorite items today!

https://farmfocused.com/farm-4profit/

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

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Farm4Profit Media is not a financial, legal, or tax advisor. Content is provided for informational purposes only, and we serve solely as a platform for third-party opinions. Any actions taken based on this content are at your own risk.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sarah shares her powerful personal story and how it led to the creation of The RedShirt Foundation after losing her son Vincent in 2021. What started from tragedy has turned into a mission to ensure no family faces these struggles without support, tools, and hope.

We also dive into LivingWorks ASIST (Applied Suicide Intervention Skills Training), a globally recognized, evidence-based program that teaches everyday people how to step in, have difficult conversations, and help someone stay safe in critical moments.

In this episode, we cover:

• Why mental health can be harder to talk about in agriculture
• The “pull yourself up by your bootstraps” mindset—when it helps and when it hurts
• Real warning signs that often go unnoticed
• What “suicide first aid” actually means
• How ASIST equips everyday people—not just professionals—to intervene
• The importance of building a “network of safety” in rural communities
• Why open conversations reduce stigma and strengthen farms and families

This episode isn’t just about awareness—it’s about action, tools, and creating stronger communities across agriculture.

Want Farm4Profit Merch? Custom order your favorite items today!

https://farmfocused.com/farm-4profit/

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profitllc

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Farm4Profit Media is not a financial, legal, or tax advisor. Content is provided for informational purposes only, and we serve solely as a platform for third-party opinions. Any actions taken based on this content are at your own risk.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.