Data's Dirty Tricks: When Truth Gets a Marketing Makeover

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Data's Dirty Tricks: When Truth Gets a Marketing Makeover

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In this episode of Ship Happens, hosts Selby & Hamish dive into the world of data interpretation, revealing how numbers and stats can tell different stories depending on who’s presenting them. From infamous ad campaigns claiming ‘more doctors smoke Camels’ to the ways graphs and charts can manipulate our perspective, we explore how data isn’t always as straightforward as it seems. Tune in to discover the art of reading between the lines—and why it's crucial to question the numbers in our data-driven world.

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