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Crossing the Chasm

Crossing the Chasm

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In this episode of The Anderson Files, Mike sits down with business strategist and technology advisor Peter Moore. Peter shares his expertise with his 9-step ‘Crossing the Chasm’ game plan for working with early-stage leadership teams to create focused and disciplined go-to-market playbooks. His strategies lead to success from a new company’s beginnings to its ascent into the mainstream market.
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