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  • Traction

  • Get a Grip on Your Business
  • By: Gino Wickman
  • Narrated by: Kevin Pierce
  • Length: 6 hrs and 56 mins
  • 4.6 out of 5 stars (483 ratings)
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Traction cover art

Traction

By: Gino Wickman
Narrated by: Kevin Pierce
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Summary

Do you have a grip on your business, or does your business have a grip on you?

All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

The Entrepreneurial Operating System is a practical method for achieving the business success you have always envisioned. More than 2,000 companies have discovered what EOS can do.

InTraction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses - and you can too.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2011 Gino Wickman (P)2012 Audible, Inc.

What listeners say about Traction

Average customer ratings
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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Great Book

I love how he explains what is needed for leading a company in the right way. Worth the read.

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  • Overall
    4 out of 5 stars
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    3 out of 5 stars
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    5 out of 5 stars

Good Summary of Key Principles

Enjoyed the various examples and thoughts shared in the book. Good listen for budding managers. Narration could have been better. Still good to listen.

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    5 out of 5 stars
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    5 out of 5 stars

the EOS model was very well articulated

great guidence. solid content which I must apply. it touches on core essencials for succeeding in setting up a great business

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    5 out of 5 stars
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Awesome.

Every business owner and leadership team should listen to this. Essential for a business looking to grow and scale.

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  • Overall
    4 out of 5 stars
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    4 out of 5 stars

Business Owners listen up👂🏽

For anyone starting, running or growing a business. This is essential listening. highly recommended!

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    5 out of 5 stars
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    5 out of 5 stars

Highly relevant to small and medium companies that want to scale or just get a better grip on their business.

Practical insightfull easy to implement. Comparatively easy to comprehend and easy to start compared to other similar systems.

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    5 out of 5 stars
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    4 out of 5 stars

Really enjoyable and actionable!

What made the experience of listening to Traction the most enjoyable?

Loved this book. It might captures the key concepts from many other famous business books, and it puts them into practical steps which are easy to implement. I highly recommend this to anyone looking to scale their business by systemising everything!

What other book might you compare Traction to, and why?

the 12 week year - as it's about getting stuff done - strategically.

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    5 out of 5 stars
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Captivating

Clear, concise, eye opening and honest system to take you from zero to hero if you stay the course, which is attainable. solutions for problems that you thick might hold you back.
I can't wait for this to start being implemented at our company, but will also use my new skills that I learn to realign my personal life. Thank you

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  • LC
  • 03-05-20

Great system as a stating framework for ensuring business success

I found it clear and logical, giving me a valuable starting place for putting a management/leadership framework in place.
Well worth a read for any business owners or senior management.

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    5 out of 5 stars
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  • AJ
  • 07-10-22

Excellent case study based practical guide with fresh approach of the obvious made real

This is one of the best business books I’ve Audibled - and I’ve listened to some great ones.

It has precise clear practical and obvious (but essential and rarely executed) methods and tools to deliver rounded business success.

Some of the example businesses are tangential to my tech focus (with levity for the listener)- but this serves to show how translatable the message is.

Wishing you all the traction you envisage.

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1 person found this helpful