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Summary

"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work."

So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.

The founder of three multimillion-dollar companies, including Obsidian Launch, a company that partners with first-time entrepreneurs to grow their concepts into industry leaders, Mike Michalowicz knows what it really takes to spin your great idea into pure gold.

Whether you're just starting out or have been at this for years, Mike's "get real" approach to business is a much-needed, swift kick in the pants. In this book, you'll discover:

  • Why a business plan is a total waste of your time
  • Why fulfilling your own needs is the first and last order of business
  • Which three sheets of paper you need to successfully launch, manage, and grow your business
  • How to get started in business with little or no money
  • How to find and exploit resources that no one else knows about
  • How to stop procrastinating and take action NOW!
©2008 Mike Michalowicz (P)2013 Mike Michalowicz

What listeners say about The Toilet Paper Entrepreneur

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Great book

listened to it over the course of 2 days, easy listening and a kick up the bum that was much needed.

1 person found this helpful

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Great book for starting out

Excellent as a start up solopreneur with Ltd funds the TPE is inspiring, well written and well read, any other TPE needs to read and live this book

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Great book for those starting out own business

Great book for those starting out own business. Wish we'd found this book 2 years ago when we first started our business, very helpful

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An OK listen

A good listen if you've not heard the pumpkin plan, clockwork and profit first ( which I loved and have listened to numerous times) but I felt this repeated a lot from the other books

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Not crap

Great book. Listened to it twice back to back now off to get the online resources that accompany the book!

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Very motivating and funny, but not for depth

I liked that the author is a "no BS" guy and states things planely as they are. For a person going trough the process of making a business, this was something I wish someone had told me before. Not much for people who look for detailed strategies, this gives more of a "motivational boost" to start.

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energising and powerful

this is a honest no holds barred book that will give you the energy and motivation to just get on with it and try and Crush the fears that are stopping you and have been stopping you the last number of years Mike is a bit of a wacky American but it goes well with this book

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Really good

I listened to this book over the course of about a day. It was really well read - that's the advantage of the author reading it too you - but also well written, insightful and funny.

I can't speak for the efficacy of the advice, I haven't "taken action" yet. So that's the only problem - lots of little actions and tasks throughout the book, which are great, but I never get around to doing them when I listen to rather than read a book!

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inspiring

This is the second book of the author's I've read, the first being 'profit first'. This is an excellent accompaniment to the first and expands on the author's extensive experience and knowledge.

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Hard hitting straight to the point

no frills approach, a simple map to get you up and running or to help trim the fat of waste and to show you that you can go with what you have find what you stand for and just go

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  • John
  • 12-09-16

Just what this 60 year old needed to renegade.

I had almost checked out on my 32 year old business.......nearly lost the passion. Listening fired me up.
I'm telling everyone it's important they stop what they are doing and listen to the entire book NOW!
Daddy Rabbit

9 people found this helpful

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  • Jon
  • 07-10-13

brilliantly unorthodox. intelligently uncouth.

What made the experience of listening to The Toilet Paper Entrepreneur the most enjoyable?

Chock-full of useful information, while being not in the least bit dry.

What was one of the most memorable moments of The Toilet Paper Entrepreneur?

play-by-play narration of a public restroom 3-sheets dilemma.

What about Mike Michalowicz’s performance did you like?

energy, enthusiasm, and clearly in the author's voice because he self-narrated :-P

Did you have an extreme reaction to this book? Did it make you laugh or cry?

I laughed early, I laughed often, and I laughed hard.

Any additional comments?

TPE is the "how to start a lean business" book. The Pumpkin Plan (also by Mike Michalowicz and also on Audible) is the "how to grow beyond your plateau" book. Both are irreverent and full of great ideas.

13 people found this helpful

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  • sop
  • 13-02-15

Read in reverse order

This is the first book in Mike's series of books and having listened to them in reverse order, the insights Mike provides in later books with regards to the context in which this book played out help put it into perspective.

A great performance with a good story but I would encourage everyone to read Mike's other books first.

12 people found this helpful

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  • Javier
  • 31-12-14

I am a TPE

What did you love best about The Toilet Paper Entrepreneur?

Ironically, I read this book last of all 3 of Mike's books. Still loved it. I am have had a company for almost 2 years and though much of the book still applies to me, I only wish I read it 2 years ago. I love that Mike brings it as he is, like it or not!

Who was your favorite character and why?

Mike! As a young business owner I felt the chill in my spine and fire in my stomach when Mike mentioned he started at 24 years old; I am 24 now.

Any additional comments?

Having read all 3 of Mike's books I can honestly say they speak for themselves. Even if you don't like the accents and cheesy humor, you will eventually! If I ever have the pleasure of meeting Mike Michalowicz someday I only hope to buy him a beer! Cheers, Mike!

6 people found this helpful

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  • Charles Wilkinson
  • 27-05-17

Great read

Excellent recommendations for getting off your duff and making it happen. fits philosophy of his other books.

2 people found this helpful

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  • TellMeg
  • 29-04-17

I can't get enough of this guy ❤️

Many authors/narrators can be pleasant to listen to but this guy really is funny! Despite the fact I already know about the topics he covers in his OTHER books, I am tempted to by one of his other books just for the fact I'm guaranteed a great listen! 😊😉👍

PS. I'm always skeptical of reviews that are complimentary so for what it is worth, I should mention; I don't know the author and - as of 5/2017, I'm not an blogger of affiliate of ANY kind.

PSS.... the not so bonus, bonus-content about Mr Crapper is interesting Trivia I never knew of prior.

#MindBlown

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  • Amazon Customer
  • 18-10-16

Great listen.

Mike is a great motivator with some great advice. It's worth the listen if your struggling to get your butt off the couch and continue/start your business.

2 people found this helpful

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  • Alfredo
  • 14-02-20

Greta book!

I love how honest and straightforward Mike is and I would totally recomend it.

1 person found this helpful

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  • M. AuClair
  • 05-10-16

Informative & entertaining!

Mike's teaching style is informative, action packed and entertaining. He's a bit crass at times (just in case you didn't pick up on that in his other work) but it's not offensive.

I had several "aha" moments of where I've gone off course in my own start-up. Now I'm looking forward to course-correcting and seeing growth in my biz due to Mike's advice.

1 person found this helpful

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  • Mikey G
  • 20-06-16

Great for an Intro

Would you recommend this audiobook to a friend? If so, why?

Yes, if your starting out, it is a good start to open your eyes.

What about Mike Michalowicz’s performance did you like?

Good stories.

Was this a book you wanted to listen to all in one sitting?

no.

Any additional comments?

Again, great for beginners looking for a start into something, once you have much of the experience I feel you are too far past to apply a lot of his talks.

1 person found this helpful