Listen free for 30 days

Listen with a free trial

One credit a month, good for any title to download and keep.
Unlimited listening to the Plus Catalogue - thousands of select Audible Originals, podcasts and audiobooks.
Exclusive member-only deals.
No commitment - cancel anytime.
Buy Now for £23.09

Buy Now for £23.09

Pay using card ending in
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.

Summary

Are you the next Steve Jobs?

You can be as innovative and impactful - if you can change your behaviors to improve your creative impact.

In The Innovator’s DNA, authors Jeff Dyer, Hal Gregersen, and bestselling author Clayton M. Christensen (The Innovator’s Dilemma, The Innovator’s Solution) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact.

By identifying behaviors of the world’s best innovators - from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group - the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting.

Once you master these competencies (the authors provide a self assessment for rating your own innovator’s DNA), the authors explain how you can generate ideas, collaborate with colleagues to implement them, and build innovation skills throughout your organization to sharpen its competitive edge. That innovation advantage can translate into a premium in your company’s stock price - an innovation premium - that is possible only by building the code for innovation right into your organization’s people, processes, and guiding philosophies.

Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

©2011 Jeff Dyer, Hal Gregersen, and Clayton M. Christensen (P)2012 Brilliance Audio, Inc.

What listeners say about The Innovator's DNA

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    23
  • 4 Stars
    18
  • 3 Stars
    3
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    20
  • 4 Stars
    12
  • 3 Stars
    3
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 4.5 out of 5 stars
  • 5 Stars
    20
  • 4 Stars
    12
  • 3 Stars
    2
  • 2 Stars
    1
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Secrets of Innovators

As an innovator I wanted to understand what it is that makes me think and act this way so I could teach it to others. Great guide with practical advice on how to improve individual and company innovation.

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

One of the best audiobooks I've ever listened to.

Really inspirational, now to put it to practice. Many thank to Prof. Christensen et.al. Love it

  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • G
  • 23-06-16

Inspiring

While not heavy on hands-on advice (although there is some, just not detailed) it's a very inspiring book to listen to.

It's a shame there isn't a PDF of the self assessment tool mentioned in one chapter.

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars
Profile Image for BRIAN
  • BRIAN
  • 11-06-12

Starts slowly and then... it pops!

If you could sum up The Innovator's DNA in three words, what would they be?

This book analyzes some of the best thinkers of our time and shares strategies and tools to think like them. It won't make you an instant innovator or genius critical thinker but it definitely will add some tools to your toolbox. Give it a listen past the first few chapters-- it starts off a little preachy with motivational garb as if this were a self-help book but it picks up and provides some real gems!

14 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for N. Frota
  • N. Frota
  • 14-08-12

The inner-workings of innovators minds. Nice book!

Where does The Innovator's DNA rank among all the audiobooks you’ve listened to so far?

It's in the top tier group of the audiobooks I have listened to.

What did you learn from The Innovator's DNA that you would use in your daily life?

It gave me a way to structure my thinking to my come up with new business ideas. It gives you ways to develop not only your own discovery skills but those of your company.

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Sue Ribeiro
  • Sue Ribeiro
  • 15-03-18

Good insight

Touches on a lot of different aspects of innovation. Will revisit this book to reinforce what I’ve learned.

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Bryan
  • Bryan
  • 09-09-17

Amazing book for anyone wanting BUSINESS

Incredible! if you want to release ypur creative potential and know what you need to implement that cr3ativoty this is for you!!

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Jordan
  • Jordan
  • 12-07-16

<br />Game Changer!<br />

Simply brilliant! This book has changed my life and provides tools to help inspire innovation

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Ahmed Youssef
  • Ahmed Youssef
  • 25-11-21

A must read for executives!

A very insightful and organized book on how to approach innovation in businesses, especially in corporates.
A must read for executives specifically, as it showcases how their leadership styles affect their organizations' DNAs

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for AAE
  • AAE
  • 11-07-21

Insightful; an easy listen

This book offers excellent advice for people looking to lead innovative ideas and skills within their company or personal endeavors. This book was motivational and inspired me to generate several ideas, all while listening! I was almost able to finish the entire audiobook in one sitting; a first for me! It’s an easy listen. The book expands on principle concepts in marketing and design thinking, among other influences. I’d recommend it for anyone looking to spark their creativity or cultivate a revolutionary campaign!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Utilisateur anonyme
  • Utilisateur anonyme
  • 30-01-21

Life changing insights

This book systematically endorses the so obvious thoughts about innovation that anyone going through it can set aside any misconception that innovation is a born skill and can’t be acquired.

  • Overall
    3 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    2 out of 5 stars
Profile Image for Chavo
  • Chavo
  • 25-02-20

Terribly narrated

Great topic but such a bad narrator. It was hard to focus with his monotone voice.

  • Overall
    1 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    1 out of 5 stars
Profile Image for CreightonE
  • CreightonE
  • 22-12-19

Narrator is about as interesting as dry toast

Tough listen, the narration is monotone and sounds like it's a computer reading text. the lack of inflection and enthusiasm made it unlistenable. waste of a credit and I can say I'm out on using Audible going forward.