The Idea in You cover art

The Idea in You

How to Find It, Build It, and Change Your Life

 Preview
Get this deal Try Premium Plus free
Offer ends December 16, 2025 11:59pm GMT.
Prime members: New to Audible? Get 2 free audiobooks during trial.
Just £0.99/mo for your first 3 months of Audible.
1 bestseller or new release per month—yours to keep.
Listen all you want to thousands of included audiobooks, podcasts, and Originals.
Auto-renews at £8.99/mo after 3 months. Cancel monthly.
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£8.99/month after 30 days. Renews automatically.

The Idea in You

By: Alex Pellew, Martin Amor
Narrated by: Kris Dyer
Get this deal Try Premium Plus free

£8.99/mo after 3 months. Cancel monthly. Offer ends December 16, 2025 11:59pm GMT.

£8.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £12.99

Buy Now for £12.99

Only £0.99 a month for the first 3 months. Pay £0.99 for the first 3 months, and £8.99/month thereafter. Renews automatically. Terms apply. Start my membership

About this listen

Take your passion and make it happen with The Idea In You by Martin Amor and Alex Pellew. Do you have an idea in you? A hobby, a project, a product...something that could change your life? The Idea in You is a bulletproof system for finding the right idea and shaping it in to a success - on your own terms.

With advice from the people behind the likes of Pizza Pilgrims, Parkrun and Decoded, The Idea in You will show you what to expect, how to think and what to do when launching your own venture. Making your idea happen is possible - and it will be one of the most inspiring and energizing experiences of your life. What are you waiting for?

©2016 Martin Amor & Alex Pellew (P)2017 Audible, Ltd Business Development & Entrepreneurship Career Success Employment Entrepreneurship Motivation & Self-Improvement Personal Development Personal Success Career Business Marketing

Listeners also enjoyed...

 48-Hour Start-Up: From Idea to Launch in 1 Weekend cover art
Million Dollar Micro Business cover art
Entrepreneur Success Formula cover art
The Squiggly Career cover art
The Founder's Dilemmas cover art
Launch Your Dream cover art
A Crowdfunder's Strategy Guide cover art
The Freedom Plan cover art
Employee to Entrepreneur cover art
Go Live! cover art
The Selective Estate Agent cover art
How Not to Mess Up Your Startup cover art
How to Start a Side Hustle cover art
Key Person of Influence cover art
How to Have a Happy Hustle cover art
The Art of Starting cover art

Critic reviews

"Every great business starts with an idea...this book will help you find yours." (Richard Reed, co-founder of Innocent Drinks)
All stars
Most relevant
A self help book that is easily worth more than the purchase price. Also includes lots of resource links. Highly recommended.

Best in class

Something went wrong. Please try again in a few minutes.
Fantastic book, full of fantastic, pragmatic tips, tricks and advice. Izettle is no longer free.

Absolutely wonderful and captivating.

Something went wrong. Please try again in a few minutes.
I have read many books related to start-up ides . This book is the first one with real insight! I highly recommend it if you are thinking about starting a business or even if you have already kicked off your start-up.

actually very helpful!

Something went wrong. Please try again in a few minutes.
Nice book with useful tips, last chapters got boresome to listen to as its resources and links. physical copy is probably better. Wish it had had more tips and techbiques for coming up with ideas and names for startup etc

Handy book for anyine starting up.

Something went wrong. Please try again in a few minutes.
splendid book for entrepreneurs, giving lot of advice of how to set up ones mentality to start a business.

read it!

Something went wrong. Please try again in a few minutes.
See more reviews