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Summary

Startup money is moving online, and this guide shows you how it works.

The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted - and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance. You'll find tips and tricks on raising money and investing in startups from early stage to growth stage, and develop a clear strategy based on the new realities surrounding today's startup landscape.

The finance world is in a massive state of flux. Changes are occurring at an increasing pace in all sectors, but few more intensely than the startup sphere. When the paradigm changes, your processes must change with it. This book shows you how startup funding works, with expert coaching toward the new rules on the field.

Learn how the JOBS Act impacts the fundraising model
Gain insight on startups from early stage to growth stage
Find the money you need to get your venture going
Craft your pitch and optimize the strategy
Build momentum
Identify the right investors
Avoid the common mistakes

Don't rely on the "how we did it" tales from superstar startups, as these stories are unique and applied to exceptional scenarios. The game has changed, and playing by the old rules only gets you left behind. Whether you're founding a startup or looking to invest, The Art of Startup Fundraising provides the up-to-the-minute guidance you need.

©2016 Alejandro Cremades (P)2016 Audible, Inc.

What members say

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very superficial advice

the author keeps it at a very generic level making it no more than a light reading for beginners. I'm happy I listened to the audible version so that I won't waste money on the paper version to go into my library.

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    3 out of 5 stars

Good but good go into more detail

It's a good book I learned a few things but there was no mention of how much equity investors look for in each round or any advice on how much to offer in each round etc. This info is very important because any startup is going to ask them very quickly

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  • steven
  • 12-03-18

Not for the average.

It's a good book if you're looking to up your fundraising game. But, if you're looking for start up fundraising advice as an average consumer who want to start their first start up, this book isn't going to help much. The book assumes you know a good amount of the inner workings of the business/investment industry.

3 of 3 people found this review helpful

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  • whealmuss
  • 06-08-18

Pretty Shallow

This talks about the basics of getting in front of potential investors but doesn't talk about any useful mechanics of how contracts work, features to look out for, funding features, and so on.

1 of 1 people found this review helpful

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  • seconds2work
  • 16-02-18

Great Information

I like that this book helped me brainstorm some ideals. My note pad is full of notes. From the start to the end, The Art of Startup Fundraising is a must read.

1 of 1 people found this review helpful

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  • Startup Masters Ltd
  • 19-09-18

Really useful if you are just starting.

lots of checklists to check off before screwing up in front of investors. Highly recommended.

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  • Splento Photographers On Demand
  • 17-08-18

Brilliant book

Very straightforward, no nonsense advice that is easy to digest and follow. Thank you! Using the tips already!

Roman
CEO, Splento

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  • Cox
  • 09-05-18

Very good insights for a road map to succes.

The books overall content is current and great insights to practical needs for the funding journey. With real work you have a map to success for your funding needs.

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  • Erik Foley
  • 13-02-18

Excellent primer on startup fundraising.

recommend! very practical and advice for the trenches. Provides many tools and resources for online fundraising

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  • June
  • 07-02-17

some of the must useful books 4 what im doing

some of the must useful books 4 what im doing some of the must useful books 4 what im doing

2 of 14 people found this review helpful