OUTPERFORM THE NORM for Triathlon

A breakthrough program for triathletes - beginner, intermediate, and advanced - showing how to balance training intensity to maximize performance - from a fitness expert and elite coach. Cutting-edge research has proven that triathletes and other endurance athletes experience their greatest performance when they do 80 percent of their training at low intensity and the remaining 20 percent at moderate to high intensity. 

Triathlon: Winning at 70.3 is dedicated to all triathletes who are thinking about stepping up to the middle distance. 70.3 Half Ironman training requires quite a different approach to the shorter distances, and to be successful, a more professional approach to training is required. Do not set yourself up for failure on race day! Simply doubling your Olympic distance training will not work. Those who do this will struggle. Do not be one of these! 70.3 triathlon is a serious step up and preparation is key.

Triathlon for Beginners is a complete start-to-finish guide that covers all areas of training and racing, including what you need to know and how to begin; how to understand the jargon of the sport; training rules and techniques; swimming, cycling, and running techniques; race etiquette; and how to get faster and better performances.

Being mentored by Chrissie Wellington would be a dream for any triathlete. In To the Finish Line, Chrissie presents her distilled wisdom, hard-won over the course of her extraordinary career, to give all triathletes the chance to learn from the very best. Chrissie writes with emotional honesty, and her warmth and sense of humour also shine through. She speaks frankly about her own experiences - both good and bad - from her career. Such stories will be a source of great inspiration to listeners.

The amazing story of TV presenter Louise Minchin's journey from the BBC Breakfast sofa to representing Great Britain at the World Triathlon Championships. This is a warmly written and wonderfully honest adventure through sport that will both entertain and inspire. It started out as a fun BBC Breakfast cycling stunt in 2012 and culminated in Louise Minchin wearing the colours of Team GB at the World Triathlon Championship in 2015.

Ironman is a sports phenomenon that has come to symbolize the very best of human striving, achievement, and excellence. And race announcer Mike Reilly is known throughout the endurance sports world as the "Voice of Ironman." Every year, over 300,000 people around the world compete in a series of long-distance triathlons that test the outer limits of their physical abilities and mental toughness. Some do it for glory, some to test themselves, some to honor lost loved ones or colleagues, some to bring healing to their troubled lives.

The Brave Athlete solves the 13 most common mental conundrums athletes face in their everyday training and in races. You don't have one brain - you have three; your ancient Chimp brain that keeps you alive, your modern Professor brain that navigates the civilized world, and your Computer brain that accesses your memories and runs your habits (good and bad). They fight for control all the time and that's when bad things happen. What if you could stop the thoughts and feelings you don't want? You can.

The greatest athletic performances spring from the mind, not the body. Elite athletes have known this for decades, and now science is learning why it's true. In his fascinating new book, How Bad Do You Want It?, coach Matt Fitzgerald examines more than a dozen pivotal races to discover the surprising ways elite athletes strengthen their mental toughness.

Swimming is one of the greatest sports and exercises of all time. It can be extremely fun and exciting, with much less chance of injury. Swimming is something you can do your whole life and get great amounts of joy and pleasure from it.

Susan and Carlos were unlikely friends. She was a young, overweight college professor and a bit of a trainwreck - juggling a divorce, a pack-a-day habit, and hiding empty boxes of wine under her bed. He was her boss, an Ironman triathlete, with life figured out. She was a whiner, he was a hard-ass. He had his shit together, she most assuredly did not. Trash-talking workouts, breakdowns, a devastating diagnosis - this heartwarming story of training buddies reveals a deep and abiding friendship that traversed life, sport, and everything in between.

An incredible but true account of achieving one of the most awe-inspiring midlife physical transformations ever

In October 2006, the night before he was to turn forty, Rich experienced a chilling glimpse of his future. Nearly fifty pounds overweight and unable to climb the stairs without stopping, he saw where his sedentary lifestyle was taking him. Most of us look the other way when granted such a moment of clarity, but not Rich.

Ultra running defies conventional logic. Yet this most brutal and challenging sport is now one of the fastest growing in the world. But is it an antidote to modern life or a symptom of a modern illness? Adharanand Finn travelled to the heart of the sport to find out - and to see if could become an ultra runner himself. His journey took him from the deserts of Oman to the snow-capped peaks of the Rockies, and from a 24-hour track race in Tooting to his ultimate goal, the 105-mile Ultra-Trail du Mont-Blanc. 

This book is both a lesson in true grit and determination, but its goal is one that is attainable. Andy isn't a sporting superstar, he holds down a nine-to-five job and all the pressures that go with it; he isn’t blessed with speed and talent; there are no multi-million pound sponsorship deals; yet this remarkable "common man" is inspiring in a way that some of today’s sporting superstars have forgotten how to be.

In this audiobook, I will show you how to take your mind from fragile to hardened steel so you can utilize the mind to its full potential. 

Primal Endurance shakes up the status quo and challenges the overly stressful, ineffective conventional approach to endurance training. While marathons and triathlons are wildly popular and bring much gratification and camaraderie to the participants, the majority of athletes are too slow, continually tired, and carry too much body fat respective to the time they devote to training. The prevailing "chronic cardio" approach promotes carbohydrate dependency, overly stressful lifestyle patterns, and ultimately burnout.