Surge cover art

Surge

Time the Marketplace, Ride the Wave of Consumer Demand, and Become Your Industry's Big Kahuna

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Surge

By: Mike Michalowicz
Narrated by: Mike Michalowicz
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About this listen

To achieve the ultimate in entrepreneurial breakthrough success requires an uncanny ability to spot the next big wave of consumer demand - but how do you do that? For most small business owners, the true cash cows seem to be reserved for lucky people who were in the right place at the right time.

In his newest book, Surge, prolific small business author Mike Michalowicz shares the five-step process for identifying trends in your marketplace. After listening to his from-the-trenches stories and no-nonsense approach you'll realize you don't need to wait for a lucky break. You can make it yourself.

©2016 Michael Michalowicz (P)2016 Michael Michalowicz Career Success Decision-Making & Problem Solving Employment Marketing Marketing & Sales Career
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Over the past four years I've slowly been making my way through all Mike's books and this was my last one to get to. I think this was a little harder to get to grips with in the first half or so but everything is Gold as usual!

Another great book from Mike (as always)

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I've read/listened to all his books and highly rate all of them. If you learn anything, it's worth reading. The only downside to this one is the audio quality... Mike! Sort the echo out LOL

I've literally become a system because of Mike...

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love his other books, this one will suit if you looking to start the next google, pointless for 99% of business owners

skip this one

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