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A strategic plan is a document created specifically for an organization, which clearly states the organization's core values, mission statement, and objectives. It covers the available resources - such as staff, supplies, and technology - and it states how these are to be used for the advancement of the overall business. It is a valuable tool that can be used to measure progress at any stage and to determine when all the objectives have been met. Strategic planning is the process used to create a strategic plan.

This book contains the following information:

  • Who uses a strategic plan?
  • What are the key elements or features of a strategic plan?
  • Why use a strategic plan? What are the benefits?
  • When to use strategic planning
  • How to use a strategic plan effectively
  • What are the potential problems?
©2015 Can Akdeniz (P)2015 Can Akdeniz

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  • Mai Thai
  • 17-03-17

the beginning is good but then it drags on

very interesting mentaphors and clear definitions at the beginning. However, the writing becomes more and more boring towards the end.

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  • Alberto
  • 02-11-17

Outdated Information.

The book itself is too wordy. It should be more compressed and straight to the point. I wouldn't recommend this book to someone with previous knowledge on the topic.