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Summary

Listen to these tactics from an experienced vendor who has attended dozens of events. 

The author relates his experiences of signing up for local fairs, paying a fee, and trying to talk to people to make a profit. These experiences have helped him and his partner gain insights in selling and marketing. Selling at events is an art by itself. No matter which product you’re selling, there are things you need to know about positioning, target groups, approaching people, estimating your costs, and customers’ behavior that can help you increase your sales and maximize your profits. Take it from a guy who has been there and start listening now so you can save yourself some money and make more with your business as a vendor. Selling to a bunch of mindless sheep walking by, observing things but never having the tendency to pull out their wallet, is difficult, but if you do it the right way, you can actually convince them that your product or service is worth it and make hundreds of dollars each day you are there.

©2018 Jim Carsson (P)2018 Jim Carsson

What listeners say about Selling at Fairs

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You can just hear it

Between the lines, between the words, you can hear how hard it was for this author to sell his books, and the fact that he accomplished being very profitable is an inspirational story.

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  • Timothy
  • 22-11-18

How to sell

So many people don't get it. I saw this at a fair myself. The vendors just stand there. And the way you set up your booth matters too.

2 people found this helpful

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  • Derrick Perri
  • 21-11-18

Excellent advice

I thought of the times I came to fairs and didn't see a lot of vendors take initiative, and the ones that actually did, had way more success. Makes sense, doesn't it?

2 people found this helpful

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  • Christina
  • 20-11-18

Not bad at all

I liked this book because it sounded like the author had been in that exact situation of selling his items at fairs and got a lot of guts and experience in it.

2 people found this helpful

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  • Anonymous User
  • 16-11-18

Clearly written by someone who has done it

I can tell from what this person is saying, that he has been there, and that he slaved away trying to sell his stuff as a vendor. He knows what works now and what doesn't.

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  • James
  • 27-11-18

Learned a lot

I learned much from this selling at fairs and events guide. The author has obviously done it himself and now recommends what works and advises against what doesn't.

1 person found this helpful

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  • Cheryl
  • 20-05-20

Great

I've been a vendor for some time. This book truly inspired me. I wish I was truly good at composing testimonials, but you'll just have to be satisfied with this average recommendation, namely, that the book was interesting all the way through, till the very end.

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  • Jerry
  • 30-11-18

Better at selling

I think I got better at selling just listening to this, but now I have to implement what I learned. That's a different story.