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Scale

The Universal Laws of Life and Death in Organisms, Cities and Companies

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Scale

Yazan: Geoffrey West
Seslendiren: Bruce Mann
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Geoffrey West's research centres on a quest to find unifying principles and patterns connecting everything, from cells and ecosystems to cities, social networks and businesses.

'An absolutely riveting read . . . groundbreaking' Marcus du Sautoy

'This book will expand your thinking from three dimensions to four' Nassim Nicholas Taleb

'Scale is a firework display of popular science' Niall Ferguson

'This is an important and original book, of immense scope' Lord Martin Rees, Astronomer Royal

Scale addresses big, urgent questions about global sustainability, population explosion, urbanization, ageing, cancer, human lifespans and the increasing pace of life, but also encourages us to question the world around us. Why can we live for 120 years but not for a thousand? Why does the pace of life continually increase? Why do mice live for just two or three years and elephants for up to 75? Why do companies behave like mice, and are they all destined to die? Do cities, companies and human beings have natural, pre-determined lifespans? Are we just a fascinating experiment in natural selection that is ultimately doomed to fail? And what is the origin of the magic number 4 that seems to determine much of physiology and life-history from birth to death?

Read by Bruce Mann

(p) 2017 Penguin Random House©2017 Geoffrey West Biological Sciences Biology Business Development Business Development & Entrepreneurship Science Sociology Urban İş Sürdürülebilirlik Ekosistem Kapitalizm
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Eleştirmen yorumları

'The sort of big-ideas book that comes along only every few years . . . This is a book full of thrilling ideas'
'Magisterial . . . you reach the end of this profound, revealing book rewarded. West shows how scientific method helps to peel back the hidden reality of our world. The concepts of physics dominated the last century. It is the concepts of biology - of networks, evolution and feedback dynamics - that are going to dominate the next' (Matthew Syed)
'Quite dazzling . . . The book proceeds by introducing one mathematical concept in each chapter (power laws, fractals and so on), and explaining it vividly through numerous examples drawn from biology, history, urban planning, and many other fields . . . written with great joy and a disarming humility' (Steven Poole)
'An absolutely riveting read. Like the best detective story, West lays out the amazing challenge of understanding why animals, cities and companies all scale so uniformly and then skilfully lets us into the secrets that his detective work has uncovered. This book captures the spirit of science in the twenty-first century, revealing the deep connections not just across physics and biology but society and life. The book is a perfect balance between the big scientific story and West's own personal narrative. We accompany the author on his quest to face up to his own mortality while at the same time being exposed to the theoretical discoveries that West has pioneered in his groundbreaking work' (Marcus du Sautoy, Simonyi Professor for the Public Understanding of Science at Oxford University and author of The Great Unknown )
'This is an important and original book, of immense scope. Geoffrey West is a polymath, whose insights range over physics, biology and the social sciences. He shows that the sizes, shapes and lifetimes of living things - despite their amazing diversity - display surprising correlations and patterns, and that these follow from basic physical principles. He then discovers, more surprisingly, the emergence of similar 'scaling laws' in human societies - in our cities, companies and social networks. This fascinating book deserves a very wide readership' (Lord Martin Rees, Astronomer Royal)
'Scaling is the most important yet most hidden and rarely discussed attribute -- without understanding it one cannot possibly understand the world. This book will expand your thinking from three dimensions to four. Get two copies, just in case you lose one' (Nassim Nicholas Taleb)
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Lots of ground covered here but stick with it for an insight into explaining, or at least understanding, nature and the modern world around us without a need for any faith in any divinities.

Mathematics and beauty without faith

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Could have been more concise, such as leaving out the historical anecdotes about scientists etc.

Interesting ideas for sure but not concise enough

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Truly, a benchmark for a pop-sci work.
It also reveals how much we all are the same, around the globe.

Good science, good stats, amazingly explained.

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If the author would have stopped half way, it would have been a five star book, but once we get to the part of the cities and companies, thing derail pretty quickly. A typical example of overreach: not all findings in one field can be replicated in another.

Lukas

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It was a long listen, packed full of realism and storytelling. The reading was a bit forced and often too punchy. But the overarching theme of scaling and complexity was thoughtful and insightful. Also very much appreciated the respectful and personal tone suited for the general audience, which is often lacking in much scientific writing.

Information and accessible

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