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Product Strategy: A Guide Beyond the Basics

Narrated by: Skyler Morgan
Length: 3 hrs and 1 min
5 out of 5 stars (25 ratings)
Regular price: £13.79
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Summary

Learning how to create and manage a product strategy is essential to dominate your competition! 

Many companies may try to go without this strategy, assuming that they will be just fine developing products without one. Often this leads to a lot of issues, wasted time and money, and a product that fails. Do not be one of them!

Inside you will learn:

  • What a product strategy is  
  • The different types of innovations that you may work on with your products
  • How to differentiate your products
  • How to pick out the right customers for your product
  • When it is time to pivot or make changes to your product ideas
  • How often you need to make changes to your product strategy
  • How to improve the customer experience
  • Why the product strategy is so important to growing your business
  • The life cycle of your product and why it is so important to learn and understand
  • Simple ways to be clear on your innovation strategy
  • The importance of getting your business model to work with your product strategy
  • And so much more

When you are ready to add a product strategy to your business, either with a brand-new product or with the one you have had on the market for some time, make sure to get this guidebook to help you get started!

©2018 Gary Metcalfe (P)2018 Gary Metcalfe

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  • Overall
    5 out of 5 stars
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effective book

I really satisfied with this Product Strategy book. Helpful for all. The overall excellent guidebook from Author.

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good

This is a great learning book on Product Strategy. Author giving step by step guiding procedure for learning that. Appreciating content.

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    5 out of 5 stars
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helpful

This book is really very informative and useful. All information is laid out in logically and easy to understand.

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awesome

The author has made a great job in creating this book. I liked this book very much and I'm glad to have it on my audioble.

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    5 out of 5 stars
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worth listening to it

I highly recommend this book for those who need such type of instructions. It is really worth reading.

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very informative guide

I have found this book very informative. After reading this book I have got some answers of my questions which I was searching for many days. Thank you, author, for this awesome book.

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step by step

This book is very helpful and provides step by step instructions on everything that you want to do in Product Strategy: A Guide Beyond the Basics guide will lead you in a step-by-step manner. Recommended!

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interesting book

The last chapter deals with the technical part; I recommend to see more informative guide to grasp the concept. Lastly, if your level of English is good, you can increase the speed.

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works best

This is a wonderful book. I would recommend it to anyone with a firm grasp of the basics, or as a tune-up for advanced users.

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informative guide

This is excellent information that you need to listen to over and over. Would buy again if read by someone else. Best narration I've ever heard!!!

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  • cruzis mas
  • 13-01-19

very interesting

This book contains heaps of information that is are to a great degree heavenly. I exceedingly recommended this book.My first time finish reading an book. Very interesting and helpful.

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  • Queen marry
  • 13-01-19

informative guide

This is so great book and I so love on how it was written. Too simple however it gives us a great understanding.I exceedingly recommended this book

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    5 out of 5 stars
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  • Rimsha
  • 13-01-19

start here

I've thought that it was extremely useful. By perusing this book I have learned parcel about the subject. In the event that anybody intrigued by the subject should peruse.

  • Overall
    5 out of 5 stars
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  • Pradeep
  • 13-01-19

practical guide

I exceedingly recommended this book.Learning the key elements of a great strategy is key to ensuring a productive rollout. Here's just a small taste of the problems a great strategy solves

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  • Gibson
  • 13-01-19

highly recommended

i would highly recommend this book and it in a very clear manner gives you all of the tools to define your product strategy and release your products and it provides a guide how to start from scratch and create an actionable strategy and plan and the content provides me a lot of value.

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    5 out of 5 stars
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  • Alya
  • 13-01-19

works best

Fantastic, concise read that anyone in business should read and this book delivers what promises, as it has to and with an easy-understanding, Roman explains definitions and practical techniques to manage products and deliver value to customers and if you have any doubts about buying it, quickly google its title, this book has been used by many podcasts and blog posts as reference

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  • ZOYA
  • 13-01-19

Highly suggested

It is interesting and informative book. There is really good and helpful product strategy. Thanks to the author!

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  • Marshall
  • 13-01-19

good

A well balanced book. A lot of important information gathered in this book. I was actually impressed by how much useful information squeezed in such a short book.

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    5 out of 5 stars
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  • Kamal Hassan
  • 13-01-19

woks best

Well presented and packed full of helpful information. I've found it very informative. By reading this book i have learned lot about the subject. If anyone interested in the subject should read.

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    5 out of 5 stars
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  • Maxwell
  • 13-01-19

follow this book

Comprehensive read for the businesses related to product creation. Gary does a great job combining some of the excellent strategies to ensure a successful product launch that will build a real brand which will be able to value the customers need. The content provides me a lot of value.