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Predictably Irrational
- The Hidden Forces That Shape Our Decisions
- Narrated by: Simon Jones
- Length: 7 hrs and 24 mins
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Predictably Irrational
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Summary
Why do smart people make irrational decisions every day? The answers will surprise you.
Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions. Why can a 50p aspirin do what a 5p aspirin can't? If an item is free, it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions?
In this astounding audiobook, behavioural economist Dan Ariely cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.
Predicatably Irrational brilliantly blends everyday experiences with a series of illuminating and often surprising experiments that will change your understanding of human behaviour. And by recognising these patterns, Ariely shows, we can make better decisions in business, in matters of collective welfare and in our everyday lives, from drinking coffee to losing weight, buying a car to choosing a romantic partner.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio on our desktop site.
Critic reviews
" Predictably Irrational is wildly original. It shows why - much more often than we usually care to admit - humans make foolish, and sometimes disastrous, mistakes. Ariely not only gives us a great read; he also makes us much wiser." (George Akerlof, Nobel Laureate in Economics, 2001 Koshland Professor of Economics, University of California at Berkeley)
"Dan Ariely is one of the most original and consistently interesting social scientists I know. His research covers an unusually broad range of topics, and in every one of them he has produced some distinctive findings and ideas. His methodological inventiveness is remarkable." (Daniel Kahneman, Nobel Prize in Economics, 2002)
What listeners say about Predictably Irrational
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story3 out of 5 stars
- Paul
- 08-08-23
is this now fake
I enjoyed the book but my listening coincided with the shock news re pos falsified data Jun 2023 of Harvard Business School Prof Francesca Gino a frequent coauthor with Dan Ariely on these subjects. It makes it difficult to quote from the book, until it's data has been investigated further.
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6 people found this helpful
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Overall5 out of 5 stars
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Performance3 out of 5 stars
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Story5 out of 5 stars
- samantha crawley
- 10-06-22
Very engaging from the outset
Really interesting case studies described in a way to keep me listening throughout!
Only one issue - with the British accent it was harder then when the book was describing life in the US and not in the UK where I live - however this has helped me to understand myself more which will no doubt help me understand other people more too. S
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3 people found this helpful
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Overall4 out of 5 stars
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Performance3 out of 5 stars
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Story5 out of 5 stars
- Rich
- 02-05-23
Good data around human behaviours
I did NOT enjoy the narrator, I think it must have been targeted at a US audience. Being from the UK his accent was nauseous.
Details in the book is actually useful backed up with data.
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2 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- soozoo
- 22-05-21
Reminds me of Alchemy
This is a fantastic book. If you enjoyed “alchemy” you will enjoy this.
Each chapter is a story about how an unexpected outcome occurs in certain situations, in human nature, marketing etc.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Claudio Finol
- 30-04-21
mind-blowing content !
mind-blowing content written in a simple and agreeable manner! this should be narrated by Dan Ariely!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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- Leonardo
- 22-01-21
insightful book and entertaining narration
insightful book and entertaining narration. compared to other books based on academic research, I found it well flowing, also thanks to the empirical natural of the experiments quoted.
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1 person found this helpful
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Overall5 out of 5 stars
- Nicholas Luder
- 30-11-20
Really? Wow
Very enjoyable, I've studied behavioural economics but still get shocked by its results. Simon Jones ' voice is always a pleasure to listen to.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Andy
- 25-05-20
Rethink every day decisions
Not a story book but an insight into your own thought processes.
The chapters are clear and themed with multiple examples from scientific studies for each point. A few possible study flaws, but given the benefit of the doubt that there isn't excitement in full methodology.
Will listen again after I add some vinegar to my beer.
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1 person found this helpful
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Overall4 out of 5 stars
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Performance5 out of 5 stars
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Story4 out of 5 stars
- Harry
- 18-11-23
We should all remember we aren’t as rational as we wish we were
I’m a big fan of Dan’s writing style - playful with a mix of great science and amusing, yet illustrative, anecdotes. A very accessible book on the science of how we actually make decisions, rather than how economists think we do.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Scott B.
- 06-11-23
Very interesting
I listened to this audio book because it was recommended on a list of books that will help you get better at sales.
You’ll come away from it knowing much more about human nature.
Great book.
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Overall3 out of 5 stars
- Gaurav Nigam
- 23-04-20
Three out of five.
The author in the first 3 chapters details the irrational behaviour that we himans display and also provides good pra focal implementable solutions for us. However in the later chapters the focus is more on the experiments conducted ro prove the irrationality of behaviour and less on providing actionable solutions.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance4 out of 5 stars
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Story5 out of 5 stars
- B. Hotting
- 12-01-20
nice reed but hate the background music
I liked the book its quite interesting.
On a more general lever I don’t like it when there is music in the background.
In this audiobook its not a lot but still if I want music I’ll play my own and for me its only annoying and not helping in any way.
Please don’t put background music in audio books!
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1 person found this helpful
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Jovin
- 08-05-23
GREAT LISTEN
Learnt something! I just wish I had a better idea of how to deal with this irrational part of all of us, more succinctly :(
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- dave diggs
- 15-11-22
Changes how you think
It is amazing with research to demonstrate how wrong our assumptions can be. I was surprised how honest we are given the chance to cheat.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Anonymous User
- 13-12-20
Great insight
Absolutely loved this book. Makes you think and evaluate your own understanding of yourself and human behaviour.
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Overall5 out of 5 stars
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Story5 out of 5 stars
- Santiago F.
- 08-02-20
Fascinating and thoughtful
The book provides several examples of situations we experience in our daily lives, the decisions we make and why we make them. One area is product pricing and comparisons. We don’t have a way to measure in absolute terms so we compare, and we compare with what is easier to compare. This can sway someone’s decision to buy one or another product. Learning about our built-in biases can help us make better decisions.
Dan is an enthusiast on behavioral economics and definitely invites the readers to think and apply the concepts he shares.
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Overall5 out of 5 stars
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- Justus
- 17-01-20
Great narration and interesting studies
The narration was really excellent and made the humor in the book really come across. Also enjoyed that many of the studies in this book were actually undertaken by the author and shows his curiosity with the subject.
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Overall4 out of 5 stars
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- Carlos
- 05-11-19
interesting listen on the topic of decision making
easy listen. great explanations on the experiments and results, based on the human behaviours and the way we make descisions
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Overall5 out of 5 stars
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- Amazon Customer
- 18-04-19
Couldnt stop
The book is just addictive. Well read, interesting, funny and serious in the perfect balance. Highly recomended
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Overall5 out of 5 stars
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- moeketsi motjope
- 13-11-18
Very engaging
It is very engaging. The social experiments done are very interesting, especially because they involve our day-to-day activities and behaviour.
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