Outsourcing is the movement of workload to another source, which can provide assistance in that particular area for an agreed price either as a onetime service or as an ongoing complementing service. In doing so, the principal company can effectively save time, get staff to be more committed, and speedier work results.
The essence of outsourcing is simply engaging the services of an individual or organization outside your full-time staff to handle certain aspects of your business plan. These aspects may be public relations, marketing, clerical and administrative functions, or IT management. In fact, with today's virtual environment, there is really no part of the business that could not be outsourced effectively. Of course, the big question is whether or not there are any benefits to outsourcing, especially for people who are building their business on the Internet.