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One Size Fits None

Time for an Entrepreneurial Revolution

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One Size Fits None

By: Alejandro Juárez Crawford, Miriam Plavin-Masterman
Narrated by: Ramona Liberoff
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What if the fact that no one can help you at your bank, doctor, airline, job—you name it—is on purpose? In One Size Fits None, social entrepreneurship experts Alejandro Juárez Crawford and Miriam Plavin-Masterman argue that these systems are unresponsive by design. They show how this unresponsiveness extends across industries and breeds inaction on larger problems like climate change and unaffordable housing and food.

The book goes beyond just highlighting current failures. Pairing an accessible style with sharp analysis, One Size Fits None shows that it doesn’t have to be this way. We can make it practical for people facing unresponsive solutions to build new ones that do meet our needs. Using original research conducted across 20 countries, the authors demonstrate how we can use digital tools to enable people everywhere to change the way things work. When we do, those of us facing unresponsive systems—employees, students, community members—rise to the challenge. Along the way, we change from passive “users” to engaged participants equipped to shape the systems in which we live and work.

One Size Fits None is relevant to management and business readers looking to change organizations; researchers, students, and leaders focusing on social entrepreneurship, innovation or sustainability; and anyone wondering why things just don’t quite work.

To learn why systems have become unresponsive, what can be done about it, and how to bring this to your organization or community, listen here. To access supplemental materials for the audiobook, including all graphs and footnotes, go to: https: //democratizinginnovation.org/one-size-fits-none-book/

©2025 Copyright © 2025 Alejandro Juárez Crawford and Miriam Plavin-Masterman. Published under exclusive license by Emerald Publishing Limited. (P)2026 Alejandro Juárez Crawford and Miriam Plavin-Masterman
Business Development Business Development & Entrepreneurship Business Ethics Entrepreneurship Workplace & Organisational Behavior Business Innovation Management Student
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