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Manifesto

How a Maverick Entrepreneur Took on British Energy and Won

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About this listen

Dale Vince never intended to start a business. Driven by a passion for sustainability, he left school aged 15 and became a New Age traveler, living for free in a wind-powered double decker bus. But after building his first wind turbine, he realized that to change the world he needed to be on the grid, not off it. In 1996, he founded green energy company Ecotricity based on principles of social, financial, and environmental sustainability, and changed the landscape of UK energy forever.

Since then, Dale has been appointed a UN ambassador for climate issues, become the owner of the first ever vegan soccer club, and amassed a fortune of over £120 million built on sustainability. He has also been a vocal supporter of Extinction Rebellion which, like Ecotricity, is based in Stroud. In this book, he shares his single-minded and uniquely purpose-orientated approach to business, with lessons learned from experience that will speak to any fledgling entrepreneur.

This is the story of a man whose unwavering mission to help save the environment has driven him all the way to the top, and a powerful manifesto for anyone who wants to change the world.

©2020 Random House (P)2021 Dale Vince Business Business Development Business Development & Entrepreneurship Entrepreneurship Professionals & Academics Inspiring Sustainability
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Cuts through all the misinformation, an uplifting vision of how we can tackle the climate crisis.

Fascinating and informative

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What a guy Dale Vince is. This is eye opening in respect of how simple a green world could be. Highly recommended for environmentalists and sceptics alike.

Awesome

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I am richer for having listened to this, whilst I disagree about the absolute need for veganism I get the point, but a fascinating and well presented journey that is inspiring and much needed in the present day. I love that Chris Packham read part of this I hope to see political challenges made by this duo

What a journey

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Offers genuine solutions to many of today's problems whilst offering an insight to Mr Vince who has intrigued me for a while. Despite being written a year ago or so he is spot on and may have even predicted the cost of energy crisis.

Got any jobs going Dale? ;)

Loved It!

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Just finished listening to MANIFESTO; a truly inspirational book. The vision of "Eco-Topia" and the road map steps to getting there is absolutely 100% achievable and either have happened already, are happening now or should happen asap. To Dale and his team everywhere - thank you for all the GOOD that you do and for demonstrating how making easy changes for GOOD is in the hands of all of us.
#climatechange Food, Transport, and Power for GOOD!

Achievable Eco-Topia, Loved it!

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