It Seemed Like a Good Idea at the Time

The shrink was not the first and far from the last to pronounce on Michael Grade, so here in It Seemed Like a Good Idea at the Time, Michael tells his own version of the story so far. With all the wit and openness for which he is renowned, he tells what it was like to grow up in the bosom of a family that ate, drank, and slept show business.

From his very first job on the sports desk of the Mirror, to which he famously arrived chauffeured but utterly unqualified, Michael has landed challenging jobs and learned from great mentors. His career in television, first at LWT, then the BBC, and then at Channel 4, has been surrounded by controversy. His views on those years are no less so. Michael's tales of his TV years are the ultimate insider's guide to a brilliant industry at a time of change.

It Seemed Like a Good Idea at the Time captures the humour and excitement of Michael Grade's life and times.