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  • The Master Switch

  • The Rise and Fall of Information Empires
  • By: Tim Wu
  • Narrated by: Marc Vietor
  • Length: 14 hrs and 11 mins
  • 4.4 out of 5 stars (56 ratings)
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The Master Switch cover art

The Master Switch

By: Tim Wu
Narrated by: Marc Vietor
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Summary

A secret history of the industrial wars behind the rise and fall of the 20th century's great information empires - Hollywood, the broadcast networks, and AT&T - asking one big question: Could history repeat itself, with one giant entity taking control of American information?

Most consider the Internet Age to be a moment of unprecedented freedom in communications and culture. But as Tim Wu shows, each major new medium, from telephone to cable, arrived on a similar wave of idealistic optimism only to become, eventually, the object of industrial consolidation profoundly affecting how Americans communicate. Every once-free and open technology was in time centralized and closed, a huge corporate power taking control of the master switch. Today, as a similar struggle looms over the Internet, increasingly the pipeline of all other media, the stakes have never been higher. To be decided: who gets heard, and what kind of country we live in. Part industrial exposé, part meditation on the nature of freedom of expression, part battle cry to save the Internet's best features, The Master Switch brings to light a crucial drama rife with indelible characters and stories, heretofore played out over decades in the shadows of our national life.

©2010 Tim Wu (P)2010 Audible, Inc

Critic reviews

“Wu’s engaging narrative and remarkable historical detail make this a compelling and galvanizing cry for sanity - and necessary deregulation - in the information age.” ( Publishers Weekly)
“This is an essential look at the directions that personal computing could be headed depending on which policies and worldviews come to dominate control over the Internet.” ( Booklist)

What listeners say about The Master Switch

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Still relevant

An outstanding piece of business history. Even more relevant now than when it was published.

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Brilliant technological non fiction

A well written account of the similarities between 19th and 20th century cycles of communication technology. Never dry, this is a story of interesting inventors and the villains they came up against or became. Recommended for anyone who wants to understand the Internet in the context of the last 150 years. Perfectly narrated.

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Brilliant

Complex, inaccessible ideas expertly articulated and illustrated. A wonderful book, highly recommended. Well worth reading.

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