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Summary

If you want to be a successful person, then being influential and persuasive is something that you ought to develop. Both these traits will allow you to affect the actions, opinions and ideas of others. This makes them not only valuable managerial skills, but also extremely useful in highly collaborative organizations.

If developing your influential and persuasive personality is your main goal, then this book can be a huge help. It contains almost everything that you need to know about the power and science of influence and persuasion - the principles behind it, its different types, key elements, benefits and how to become the influential and persuasive person that you want to be.

Public speaking is a true art and one that takes a lot of time and effort, in order to master. A wise person once said that all great speakers were bad at first, which clearly suggests that experience equals improvement. Beginning when we are young, we are taught to communicate and engage in social interaction, voicing our own opinions regarding this subject. In a way, public speaking is a refined form of social interaction and one that requires a lot of preparation, in order to make sure that you are reaching your audience in a proper manner.

Small talk is more essential than you think. You may think that it is unnecessary since it is just about trivial matters, but it actually has a huge impact to various areas of your life. In fact, it serves as the foundation of the daily welfare of many people - not only in their private lives, but also in their careers.

©2016 Ivan Buric (P)2016 Ivan Buric

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very, VERY poor start to the book.

May change my mind later but the content so far is all about covering thier ass.

0 of 1 people found this review helpful