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Focus on Why

Create a Purposeful Way of Life

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Focus on Why

By: Amy Rowlinson, George Fleming Kerr - contributor
Narrated by: Amy Rowlinson, Arthur Lindsay
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About this listen

Are you feeling lost or lacking in purpose? Is your work unfulfilling? Perhaps you’re merely existing instead of truly living and thriving.

By challenging your status quo and rethinking what matters most to you, Focus on Why demonstrates how, even in the most testing of circumstances, you can courageously break free from what holds you back to craft a life that’s filled with intention, opportunity and adventure.

When experienced purpose coach Amy Rowlinson stumbled upon her late grandfather George F Kerr’s moving account of five years in captivity during World War Two, she unearthed a poignant narrative that strikingly echoed her own perspectives on living with purpose.

In this unique life purpose guide Amy skilfully combines the wisdom found in her grandfather’s scrapbook with other inspirational stories gleaned from hundreds of interviews with guests from her podcast. These compelling and motivational insights, together with her proven 9-step framework, will show you how to create a sustainable, fulfilling and purposeful way of life. Your legacy is not just what you leave behind, but how you choose to live each day.

Exploring life’s timeless, deeply personal themes and delving into the essence of vulnerability, imperfection and authenticity, this uplifting guide stands apart from the rest. Honest and heartfelt, it invites you to confront your past, embrace your present and shape your future. Prepare to go on a transformative journey of purpose-focused self-discovery.

©2024 Amy Rowlinson (P)2024 Amy Rowlinson Personal Development Personal Success
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I loved how Amy bridged time and brought her grandfather George’s profound insights from surrendering into his reality of being a prisoner of war. No glamorous heroic battle stories, but heroic in his ability to ‘sit with what is’ and make the best of it. ‘The power of Now’ ideology scrapbooked 80 years ago.
Amy has taken up this ideological relay baton - showing how aligning with our inner truth - our pilot light (that which brings us joy) helps us to live a rich, conscious and fulfilling life. It’s not about accolades, money, external achievements… it’s about simple Joys. Doing the things that you en-joy. Doing them to your best ability - but with no attachment to a certain outcome. For George, this was his writing and story telling.
His passion and determination to live the writers life he dreamed of shines through. Amy’s passion for coaching people to find their own deep seated ‘Why’ and imparting tools for intentional living also shines through. She brings in snippets and insights from her interview podcast series too. The whole immersive listening experience is calming and wholesome. It feels like wrapping yourself up in a comforting blanket of peace.

‘There is freedom in simply being YOU’

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In this book, Amy Rowlinson masterfully blends personal stories with practical tips that really get you thinking about your own 'why.'

A must-listen if you're looking for clarity in your life, helping you connect your actions with what truly matters to you. It's an inspiring read that pushes you to reflect on your purpose and chase it with intention. Definitely recommend it!

An insightful & inspiring guide to discovering purpose

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⭐️⭐️⭐️⭐️⭐️
Amy’s book *Focus on Why* isn’t just something you read; it’s a book you live and journey with. What truly pulled me in was the tender, powerful relationship between Amy and her grandfather, George.

His World War II experience adds genuine heartfelt emotion, and listening vividly brings it to life. His wisdom and the way their bond is woven through the book add both depth and significance. It’s not just history retold; it’s a shared legacy.

Alongside the storytelling, Amy’s questions and prompts are where the real magic lies. They gently or firmly nudge you into reflection and action. Especially the reference links to her podcast, which can further expand on each element — simply invaluable! I found myself pausing, journaling, and recognising patterns in my own life that I might have otherwise missed.

My advice is, don’t hesitate, just buy it; it’s a companion for anyone serious about living with purpose. I’ll be returning to these questions again and again, and I’m sure I’ll be discovering something new.

A book you live and journey with...

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Amy Rollinson's book is a standout listen. It brilliantly combines the past and present through the contrasting voices of her and her grandfather. As a British Airborne Warrior during the Second World War, her grandfather's experiences laid down a rich historical backdrop that really hit home for me.

The audio version's split narration genuinely brings the stories to life, creating an immersive experience that pulls you right into the thick of things. It's not just about hearing these tales; it’s about feeling them. Plus, the book is structured around nine straightforward steps to make an impact, which Amy ties beautifully into the life lessons shared by her grandfather.

I thoroughly enjoyed the way this book combines deep, impactful storytelling with actionable advice. Whether you're a history buff or just looking to be inspired to make a change, this listen is a perfect mix of heart, history, and how-to.

Through the lens of two different generations

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What an incredible book; full of authentic content, ideas and vulnerability from the author. The audio book was brought to life with George's voice being spoken by Arthur Lindsay. Amy Rowlinson has created an incredible book which I will be sharing as recommendations to other people. thank you.

Invaluable insight to creating a fulfilling life

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A beautiful and fascinating journey of self-reflection and finding purpose. Told through extracts a grandfathers prisoner of wars diaries alongside insights from the authors own life and experiences, it’s a cleverly written and thoroughly enjoyable read.

Fantastic and thought provoking

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