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Competitive Advantage
- Creating and Sustaining Superior Performance
- Narrated by: Scott R. Pollak
- Length: 21 hrs and 23 mins
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Summary
The essential complement to the pathbreaking Competitive Strategy, Michael E. Porter's Competitive Advantage explores the underpinnings of competitive advantage in the individual firm.
Competitive Advantage introduces a whole new way of understanding what a firm does. Porter's groundbreaking concept of the value chain disaggregates a company into "activities", or the discrete functions or processes that represent the elemental building blocks of competitive advantage.
Now an essential part of international business thinking, Competitive Advantage takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company's relative cost position. Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves, but in the way activities relate to each other, to supplier activities, and to customer activities. Competitive Advantage also provides for the first time the tools to strategically segment an industry and rigorously assess the competitive logic of diversification.
That the phrases "competitive advantage" and "sustainable competitive advantage" have become commonplace is testimony to the power of Porter's ideas. Competitive Advantage has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter's work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable.
Competitive Advantage is expertly narrated by Scott R. Pollak.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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What listeners say about Competitive Advantage
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- C. Spencer
- 20-11-20
An addition to the hard copy, not a replacement
The audiobook is handy for background "reading" of the text, but proper study would require the textbook as well. I use this in place of skimming the text and then refer to a written copy to check my understanding.
Overall I think it was worth the cost of 1 credit.
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- TW8
- 06-12-19
Iconic
Work while reading for rounded BA's as well people doing pure business courses, so dense I've also got 2nd hand copies of the books, I wouldn't just rely on the Audible edition only, its simply so dense and deep you will not get the most out of it without.
OK delivery as well, neither hyper nor sending you to sleep.
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1 person found this helpful