Chefsache Metaverse [Metaverse for the Boss]

NFT, Blockchain, AR, VR: So steuern Sie sicher durchs Web3: Ein Praxisbuch für Unternehmen [NFT, Blockchain, AR, VR: How to Steer Safely Through the Web3: A Practical Book for Companies]

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Chefsache Metaverse [Metaverse for the Boss]

By: Thomas R. Köhler, Julia Finkeissen

Narrated by: Simon Diez

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About this listen

Im Oktober 2021 verkündet der Facebook-Konzern–Betreiber von WhatsApp, Instagram und Facebook–seine Umbenennung in »Meta«. Was zunächst wie eine simple Namensänderung klang, könnte das gesamte Internet revolutionieren. Das Unternehmen investiert Milliarden in das Metaverse. Und der Rest der Technologiebranche–von Apple bis Microsoft–zieht mit.

In diesem Buch geben Julia Finkeissen und Thomas R. Köhler mit ihrer Expertise für neue Technologien Einblick in die wichtigsten Bausteine des Metaverse und des Web3. Sie liefern konkrete Handlungsempfehlungen für Unternehmen und beschreiben die neuen Chancen und Risiken des Metaverse und der zugrundeliegenden Technologien–ohne falschen Hype und immer mit Blick auf Nutzen und Anwendungspotenziale.

Please note: This audiobook is in German.

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