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The Road Less Stupid
- Narrated by: Keith J. Cunningham
- Length: 11 hrs and 32 mins
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The Road Less Stupid
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Summary
Smart people do dumb things. Here's the proof: How much money would you have right now if I gave you the ability to unwind any three financial decisions you have ever made?
Years ago, after suffering a humiliatingly large dumb tax, it dawned on me that I have a seemingly unlimited ability to hit unforced errors and sabotage my business and financial success. I suspect you do, too. It turns out that the key to getting rich (and staying that way) is to avoid doing stupid things. I don't need to do more smart things. I just need to make fewer dumb mistakes. The vast majority of our dumb tax is a direct result of emotional, overly optimistic, and poorly thought out decisions. Every one of those three decisions you would love to unwind was an avoidable mistake.
Thinking is critical to sustainable success in business; said another way, business is an intellectual sport. The principles and structure suggested in The Road Less Stupid will enable anyone, regardless of the size of the business, the currency, or the industry, to run their business more effectively, make more money, and dramatically increase the likelihood of keeping that money. It all hinges on Thinking Time.
This is a business book for business listeners who want to learn the principles and strategies of making great decisions and minimizing risk. The structure of Thinking Time will enable you to minimize reacting emotionally and defaulting to the most obvious "best idea" available in the moment. The series of short chapters and subsequent Thinking Time questions are designed to maximize clarity and create better choices...either of which will result in fewer stupid mistakes.
This is the real "secret": The chance of success goes up when you think, plan, consistently execute the right things, and worry about the possibility of loss. Here it is on a bumper sticker: Operators react and sweat. Owners think and plan.
What listeners say about The Road Less Stupid
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- Sina Sah
- 06-11-23
So good! Gems in every other sentence!
Loved this book. Packed with great, helpful tips and has a funny tone! Straight talking, hard-hitting points made all through the book!
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- Richard Saupe
- 02-10-19
fantastic advice from a legend
I really enjoyed this book by Kieth, saw him on stage years ago and an absolutely amazing speaker too... simple down to earth and easy to grasp his words of wisdom:)
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- UpsurgeGames
- 22-01-24
Great title
Would gladly recommend to anyone who wants to avoid business mistakes and grow their business faster and wiser.
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- Gaz
- 22-02-20
this is a book that just keeps giving and giving r
that just keeps giving and giving wow so many amazing things to learn so much work to do to create a world-class business Keith has the questions
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- Simon McDonald
- 15-04-21
a no-nonsense, tell it as it is kick up the butt
I love the why the author tells it like it is and boils things down to his "bumper sticker" takeaways.
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- C W
- 09-10-19
Practical lessons in business
Love this guy!
Does not pull any punches but frank, to the point, practical lessons which give you clarity on how you do things.
look forward to listening to some chapters again & much valued thinking time.
Thank you, Keith
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- Mr. V. Mavadia
- 30-09-20
Great books!
Absolutely amazing book. So much goodness and common swans advise that isn’t common. Keith is a legend!
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- Geeta Tailor
- 03-09-18
This book speaks common sense!
Absolutely loved this book because of its no nonsense approach to creating a solid base for business. The questions in the "go think" section were really valuable. It has helped me create a simple plan in adding value to my clients in a way I can create sustainable revenue. Its early days but I can see light at the end of the tunnel.
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2 people found this helpful
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- Gabriel
- 07-08-18
Thanks for the decerning insight
Very applicable and useful insight that falls in the top 3 of over 30 reads. Glad I bought this one.
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- Anonymous User
- 19-01-21
Thinking time
Just so much great stuff to think about, only issue is where to start. Will need to read this again and set thinking time goals based on the relevant topics.
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