It's a competitive world out there, and running your own small business is far more difficult than most people think.
Pocket Guide to Small Business Success is aimed at anyone thinking of starting their own company, those who have recently started one, and the owners of established businesses that have stagnated and are feeling stuck in a rut.
Punchy, easy to listen to, direct, and to the point, it costs less than a couple of pints of beer and can be heard in a similar amount of time. It covers all aspects of small business life, from the initial idea to raising money, getting the right people, managing the daily grind, and then selling it at the end of the journey. It is real-life, on-the-ground brass tacks and a million miles from the theoretical rah-rah business books readily available.
A must for the pocket of all budding entrepreneurs, both young and old, and for those already running small businesses.