We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.co.uk/access.
It's Not Luck Audiobook

It's Not Luck: Marketing, Production, and the Theory of Constraints

Regular Price:£12.39
  • Membership Details:
    • First book free with 30-day trial
    • £7.99/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
    • Free, unlimited access to Audio Shows
  • - or -

Publisher's Summary

Using the unique business-novel format, It's Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.

With an engaging voice and dynamic plot, Goldratt shows how to apply his Theory of Constraints (TOC) to achieve ongoing improvement in sales and marketing, inventory control, and production distribution. In addition, he introduces techniques for successful conflict resolution on both a business and a personal level.

©1994, 2014 Original material Goldratt1 Ltd. (P)2014 HighBridge Company

What Members Say

Average Customer Rating

4.6 (36 )
5 star
 (22)
4 star
 (13)
3 star
 (1)
2 star
 (0)
1 star
 (0)
Overall
4.4 (27 )
5 star
 (15)
4 star
 (9)
3 star
 (2)
2 star
 (1)
1 star
 (0)
Story
4.4 (27 )
5 star
 (15)
4 star
 (9)
3 star
 (3)
2 star
 (0)
1 star
 (0)
Performance
Sort by:
  •  
    Anonymous 28/06/2017
    28/06/2017 Member Since 2017
    HELPFUL VOTES
    1
    ratings
    REVIEWS
    3
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Great follow on from The Goal."

    If you have listened to the first instalment this is a must to carry on the story.

    Some great ideas of how to structure thinking to tackle problems within marketing!

    1 of 1 people found this review helpful
Sort by:
  • Robert Justice
    22/02/16
    Overall
    Performance
    Story
    "Good story. Ok performance"

    The story so good, but unlike The Goal, this story requires a little more work to follow. Without seeing the diagrams and not having them explained in full detail, it takes a bit of imagination to know what the characters are working on. An accompanying PDF would be great!!!

    The narration is mediocre. Every character is whiny. And Alex sounds perpetually angry. I preferred the narration in The Goal significantly more, but the story still shines through. It's not grating, but not as good as it could be.

    6 of 6 people found this review helpful
  • Puya Parniani
    Los Angeles
    26/01/17
    Overall
    Performance
    Story
    "Good, but not as good as the original"

    overall good audio book. what is really frustrating is the narrator speaking for all participants. hearing his voice as Alex Rogo as well as his 14 year old daughter, wife, or coworkers makes it hard to follow who is who. tools and techniques could have been explained better.

    2 of 2 people found this review helpful
  • Rafal Kozlowski
    01/02/18
    Overall
    Performance
    Story
    "one of the best"

    One of the greatest books I've went through. Great performance, inspiring story, big piece of knowledge and ideas worth spreading

    0 of 0 people found this review helpful
  • kelly
    17/12/17
    Overall
    Performance
    Story
    "Needs extra voices"

    Would've been nice if a female narrator read the female parts, it was difficult to keep up with which character was speaking sometimes.

    0 of 0 people found this review helpful
  • Sobhi Akbik
    Dubai
    25/09/17
    Overall
    Performance
    Story
    "Another Excellent Masterpiece by Mr. Goldratt"
    Would you recommend this audiobook to a friend? If so, why?

    Yes,


    What other book might you compare It's Not Luck to and why?

    Other books of the author


    What about Rick Adamson’s performance did you like?

    His Intonation was amazing


    Was there a moment in the book that particularly moved you?

    Logical Thinking and Reality Tree


    0 of 0 people found this review helpful
  • Jesse
    13/09/17
    Overall
    Performance
    Story
    "Amazing! Enjoyed every moment. "

    The story was engaging and fun. The principles in this book should be abbsessed over in my personal view. I Highly recommend this to any one with a drive to change and do it effectively.

    0 of 0 people found this review helpful
  • Amazon Customer
    South Carolina, USA
    10/09/17
    Overall
    Performance
    Story
    "Great Content, Engaging Story"

    Great Content, Engaging Story, but the female voice impressions could use some work. Especially, the daughter & wife of the main character.

    0 of 0 people found this review helpful
  • forReviews
    19/08/17
    Overall
    Performance
    Story
    "Good book need visuals"

    It's very hard to follow a lot of the information presented without seeing the referenced diagrams.

    0 of 0 people found this review helpful
  • Douglas C Hammon
    Hildale, UT United States
    08/08/17
    Overall
    Performance
    Story
    "excellent book. Need multiple voice actors"

    excellent book. Would highly recommend. Need multiple voice actors for the key characters. Would recommend book.

    0 of 0 people found this review helpful
  • Rene
    08/08/17
    Overall
    Performance
    Story
    "Very usefull and perfect told. Makes you want more"

    If you also have resd or listen to The Goal this is a perfect match. But it can also standalone.

    0 of 0 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank you.

Your report has been received. It will be reviewed by Audible and we will take appropriate action.