Winners in business aren't the ones who do the most things; the winners are the ones who do the most important things. Be the Best at What Matters Most is about the one essential strategy for those who are or want to be business leaders, entrepreneurs, owners, or managers. Simplify, focus, and win by outperforming all your competition on those things that create real value for the customer. This is about substance, not flash, and the ultimate "wow" factors of high-quality performance, consistency, and relentless improvement. Thought-provoking questions, activities, and action steps are built into every section of the book.
Author Joe Calloway, an International Speakers Hall of Fame inductee, has been a popular business speaker for 30 years and has worked with hundreds of companies to help them create and sustain success. Be the Best at What Matters Most will help you and your team focus on taking the actions that maximize results, growth, and profit.
I wasted time, by not getting around to Mr. Calloway's books, thinking it only applied to corporations and bigger organizations. This message is perfect at any level. I think it's easy to get spun around and get off course with attempting to do too much, looking for the silver bullet, making our operation and mission way too complicated. I believe most people will tend to say "this is too simple". But it is. We make it too hard. The hard part is stopping to evaluate, making changes and implementing the ideas we know we should be doing.
5 of 5 people found this review helpful
State your case, get in and get out. This book makes it's point effectively, and them its done. Not the 7 hours of worthless filler you get in most business books. I agree with the premise, we've have taken our eye of what matters most, and the good news is that's an easy fix.