- helpful votes
- A Memoir by the Creator of Nike
- By: Phil Knight
- Narrated by: Norbert Leo Butz, Phil Knight - introduction
- Length: 13 hrs and 21 mins
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.
Wow. 10/10. A must for entrepreneurs...
- By AJ the Tramp on 07-02-18
More, so much more than I expected.
I expected a book which would give an insight into Nike’s success, would detail how they’d become so successful and a few tips on how to make it as an entrepreneur.
This I got.
I expected a few stories about famous athletes who Phil Knight had spent time with over the years, with a funny story or two.
This I got, in spades.
I did not expect such an insightful reflection, such a humble and honest account or such a sentimental look back over a full life.
I did not expect to become so invested in these individuals and their fates.
I did not expect to be astounded by the insightful, concise observations on everything from Japanese culture to weather to business.
A highly recommended read for anyone with an interest in sports, business, purpose or the human condition.