IF YOU ARE AN ENTREPRENEUR OR WISH TO BECOME ONE, THEN THIS BOOK IS AN ABSOLUTE MUST READ.
The goal of this book, 101 Lessons I Learnt from Richard Branson, has been to educate and empower the entrepreneur within you to excel to greater heights. These lessons although at times simplistic, are incredibly powerful and have made the author as well as other entrepreneurs millions in extra profit.
More importantly these lessons are proven by the success of Virgin - one of the top-ten brands in the world and a conglomerate of over 400 companies, with 8 that have become billion dollar companies.
These lessons are from someone with a PhD in results - not theory. They are real life business lessons that many believe should be taught at business school and to corporations worldwide.
What you will learn from this book:
THIS BOOK REPRESENTS THE AUTHOR'S VIEWs WITHOUT ANY OFFICIAL CONNECTION TO VIRGIN GROUP OR SIR RICHARD BRANSON
©2012 21st Century Education (P)2010 21st Century Education
"Swing and a miss."
Some blog posts, and a quick fire list of things learnt from Richards books. Followed by a quick rundown of Virgin business pursuits.
Totally unconvincing book, nothing to learn here. Better read Branson's books yourself.