Business is big. Actually, it's often small and medium-sized too. But the point is that it matters - a lot. This book is designed to answer all those confusing questions that flit through your mind when you get to the business pages of the paper, and stop you from being embarrassed in job interviews.
It explains the things you really need to know about business, and will tell you:
After listening to this book, you'll smile knowingly whenever the advantages of outsourcing, balanced scorecards, or Porter's 5 Ps come up in polite conversation.
©2010 Roger Trapp (P)2011 Audible Ltd
I had higher expectations for this book. Would not recommend, other business titles would be a better choice.
Everything you need to know to understand how business works. Read this and you will understand the basics of how businesses operate.
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