Have you ever seen advertisements on Facebook and asked yourself, "How can I do that for my business?" Well if you've ever been on Facebook, then you've definitely seen ads...because that's how Facebook makes its money. And here's the good news: Advertising on Facebook is incredibly easy to do and it's even more incredibly effective!
Facebook has built an audience of more than 1.4 billion registered users worldwide. That's more than the population of China. Advertisers continue to pump money into Facebook advertising because of one simple fact: it works.
In this book, you'll earn everything you need to know to be a successful Facebook advertiser, from setting up your account, defining your campaign goals, creating compelling images and copy, and targeting the right audience.
What you may not know about Facebook advertising:
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"Overall a good book"
Tells you the basics but I was hoping to listen to something that will give me a few fresh ideas. This tells you the guidelines and leaves the rest for you. But a great start.
It doesn't bring much advise on how to work with Facebook ads, I wouldn't buy it again for sure.
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