Use storytelling to influence people and move them to action.
Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? Grow your business? Business Storytelling for Dummies can help you do this - and more. Pre-order your copy today!
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
©2014 John Wiley & Sons, Inc., Hoboken, New Jersey (P)2014 Audible Inc.
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"Horrible - sounds like recorded in a phone booth."
I could only listen for about 20 minutes, then needed to stop. The audio recording is horrible. I was trying not to be distracted, but the information is so dry ... I listen to a lot of business books, but this was a no go. Ironic that a book about telling stories in an interesting way was so dull
"This book is must for everyone"
This book is a great reference for anyone in business
Believe me you will need it
"Like chewing a stale cardboard"
Content was sub-par. Narration was even worse. The concept was good but could have been executed much better.
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