We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.co.uk/access.
 >   > 
Branding Yourself Online Audiobook

Branding Yourself Online: 10 Steps to Creating a Potent Personal Brand Identity on the Internet

Regular Price:£4.99
  • Membership Details:
    • First book free with 30-day trial
    • £7.99/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Publisher's Summary

Create a Potent Personal Brand Identity Online

When promoting on the Internet, a personal approach is ideal. Although glitzy advertising may still work in the offline world, when people go online, they don't connect with logos, theme songs or mission statements.

They connect with people!

And when lots of people know who you are and what you stand for, you are in an incredible position to better your life and profit from your notoriety. That's the essence of the brand called you.

Here's just some of what you'll find inside:

  • The hidden aspect that people rarely think of when it comes to personal branding
  • How to develop a fan-club mentality online
  • The importance of having a hook to hang your branding hat on
  • How one man ditched his career as a lawyer to become an artist (but he did it in a very specific way)
  • Branding lessons from Eric Clapton, Wayne Gretzky, and Rush Limbaugh
  • How to become your own "king of left-handed bowlers&"
  • Why Tim Ferris, Marie Forleo, and Danielle LaPorte have strong personal brands
  • How to make yourself the number one expert in your field
  • Why you need to create and use a BIS to cut through the clutter
  • Four ways to build trust and credibility online
  • How to describe who you are, what you do, and the unique way you do it in one simple sentence
  • The three types of names you can use online
  • The seven components of your Brand-Building Game Plan

Are you ready to create a potent brand identity online? Then buy now and get to it!

©2014 Bob Baker (P)2014 Bob Baker

What Members Say

Average Customer Rating

4.4 (5 )
5 star
 (3)
4 star
 (1)
3 star
 (1)
2 star
 (0)
1 star
 (0)
Overall
4.8 (5 )
5 star
 (4)
4 star
 (1)
3 star
 (0)
2 star
 (0)
1 star
 (0)
Story
4.4 (5 )
5 star
 (3)
4 star
 (1)
3 star
 (1)
2 star
 (0)
1 star
 (0)
Performance
Sort by:
  •  
    Amazon Customer 14/09/2016 Member Since 2016
    ratings
    REVIEWS
    1
    1
    Overall
    Performance
    Story
    "Great tips to get going"

    Useful tips and an honest summary of what works and the common mistakes people make.

    A well researched insight into branding online, the name that is used and how to get noticed.

    A must read! Bob Baker is very easy to listen too so hope you enjoy the book as much as I did.

    One more thing he also gives a brief insight into the other books he has written with tips from those too.

    0 of 0 people found this review helpful
  •  
    www.FASANO.co.uk 03/01/2015 Member Since 2015
    HELPFUL VOTES
    4
    ratings
    REVIEWS
    5
    5
    FOLLOWERS
    FOLLOWING
    1
    0
    Overall
    Performance
    Story
    "Simple and straight forward"

    Even as a experienced marketeer i thought this book did worth buying. It helped to refresh and focus on things that sometimes we automatically ignored.

    0 of 0 people found this review helpful
  •  
    JOHN RIZZO 31/10/2014
    JOHN RIZZO 31/10/2014 Member Since 2015
    HELPFUL VOTES
    1
    ratings
    REVIEWS
    27
    2
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Short, to the point and useful."
    Would you listen to Branding Yourself Online again? Why?

    First, I was afraid of the short duration of this audiobook. But the information was dense and concise. It was worth listening to it twice. I did it in my car, often pressing pause to think about how to apply what the author says to my business. It was a very enjoyable experience, reinforced by the fact it was read by the author himself, with a dynamic voice tone.


    0 of 0 people found this review helpful
Sort by:
  • Håkan Ozan
    Stockholm, Sweden
    07/04/16
    Overall
    Performance
    Story
    "Good and concise"

    A very inspiring guide to get you started with online self-promotion. It is a quick introduction and not an in-depth production.

    0 of 0 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank you.

Your report has been received. It will be reviewed by Audible and we will take appropriate action.