Everything we know about solving the world's problems is wrong. Out: Plans, experts and above all, leaders. In: Adapting - improvise rather than plan; fail, learn, and try again.
In this groundbreaking new book, Tim Harford shows how the world's most complex and important problems - including terrorism, climate change, poverty, innovation, and the financial crisis - can only be solved from the bottom up by rapid experimenting and adapting.
From a spaceport in the Mojave Desert to the street battles of Iraq, from a blazing offshore drilling rig to everyday decisions in our business and personal lives, this is a handbook for surviving - and prospering - in our complex and ever-shifting world.
©2011 Tim Harford (P)2011 Hachette Digital
Judith Corstjens Author of: Xtensity, Why 5% of Dieters Succeed; Storewars: The Battle for Mindspace and Shelfspace; Strategic Advertising
Tim Harford gets better and better, now with a whole thoughtful book exploring the concept of evolution as applied to markets and other complex systems. He is really becoming the UK's Paul Krugman with his colourful analogies that bring to life economic concepts for the lay person - Coco bonds as airbags and 'economic Bulldogs' for the unintended consequences of well intended policy. So why only four stars? Well, most unfortunately, Tim (who, as we all know, is himself a highly competent presenter, well able to read his own book) delegated this task to some actor who decided to deliver various lengthily quoted passages in the supposedly appropriate accent. So Adam Smith appears with a rich scottish burr, and various Americans with a transatlantic drawl. This is irritating and unnecessary (and probably inaccurate) but tolerable. It becomes unbearable when we have third world economists such as Muhammad Yunus (founder of the Grameen bank). The narrator can't actually face the horror of putting on a faux-Bengali accent so he does a sort of 'humble peasant voice' instead. Made me squirm. Tim - read your own books - please.
I think I am in the minority here, as the book has an average of nearly 4 stars from other readers.
I loved the Undercover Economist, which I read, rather than listened to, and I am a big fan of More or Less on Radio 4. But I just can't get through this, I have given up at chapter 4. Perhaps it is unfair to give a book a negative review when I haven't finished it.
First of all, as a previous reviewer said, the narration is awful. He sounds to me like he is narrating the Hitchhiker's Guide to the Galaxy, I keep expecting him to say something like "So long and thanks for all the fish". The accents are annoying, but I could probably live with that. I just think he has the emphasis all wrong and it's changing the meaning. He says things deadpan that sound to me like Tim Harford meant them to be ironic, and then uses what I take to be his ironic voice to say things that sound like they should be serious.
Then, I get the feeling that this book is intended for an American audience. Where the Undercover Economist started with examples of coffee stands on Waterloo Station, this one starts with the variety of products in Walmart, and President Obama. . I've just got up to a discussion of the Haditha massacre in Afghanistan. I really don't think Tim has any authority (in the academic sense) to be writing about this, and I've given up. I might look out a written copy from the library, if they've been allowed any money for new books, so I can flick through and see if improves.
What an interesting and unusual book, and read in a clear, straightforward style. I have to disagree with the previous reviewer about incorrect inflection. Judge for yourself, but I found the no-nonsense narration easy and enjoyable to listen to.
"Adapt" is a practical application of complexity theory to modern life. As such it challenges many common sense assumptions. Failure is often the prelude to success, because it involves experiment, which allows us to learn, if we can recognise, admit and understand our mistakes.
The case examples are interesting, from the "toaster project" to the overturning of Rumsfeldt's disasterous central planning of the Iraq war, to the building of the first Spitfire through the persistence of a maverick civil servant and the generosity of an eccentric female philanthropist. Perhaps there are a few too many military examples. However, I really enjoyed this audiobook.
If you are a manager or run a business, you should read this. There is some really original thought here (i.e. not yet seen in Godin or other "guru" books) and Harford pulls together a lot of other leading edge thinking into a comprehensive page turner. The evolutionary mechanism described is apt for our current economic climate and Harford illustrates how it can be applied on various levels of work and management related processes.
The only part I disagree with and preventing 5 stars is his reference to Google as being visionary in regard to business practices - it's easy to try new things if you can blow billions!
Gets very complicated around 3/4 the way through, going into technical details about oil rigs and banks. I found myself tuning out. But the book ends strongly and for the most part I found it very thought provoking.
It really made you think about innovation and how successful companies continue to thrive over time.
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