The definitive biography of the king of the rock 'n' roll business, Ahmet Ertegun, the founder of Atlantic Records.
©2011 Schoolyard Productions, Inc. (P)2011 Tantor
"A vivid saga of the an industry in its salad days, and of the unholy but fertile union of money and music." (Publishers Weekly)
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"A Man More Than Fascinating"
Greenfield takes you on an amazing journey through the life of a music business legend. Ertegun discovered Ray Charles, Aretha, CS&N, Led Zep and so many more. You feel as if you are at clubs, concerts, and meetings with so many musical heavies. The stories told are amazing.
"Great Story about a great story teller"
If Bill Graham was the father of concerts, Ahmet was of the record business. Both were great story tellers who both loved their artists and love the business which they created. I loved every second of this book as well as the book about Mr. Wexler. Together these two bookends did what MOrris Levy never could and more. God bless you Ahmet, Jerry and of course Miriam.
"Great book for Baby Boomers"
Great music, musicians
LIFE, by Keirth Richards. Both books are about the music that shaped many of our lives. Both books describe the energy of the music industry, and tell detailed, specific background stories about the music and musicians we know and love. The subject of the book led a charmed life, and charmed people along the way.
"Entertaining look at a true one of a kind man."
In a business full of larger than life characters, Ahmet Ertegun stands out. Born into the high life, he gravitated towards dives and juke joints. Equally comfortable with the highest of high society and the backest of backwoods, Ertegun's life was a pretty pretty colorful one. Along the way, he co-founded Atlantic records, and introduced the world to many important musical acts, helping to build an impressive legacy in the music industry.
As someone who is fascinated with the music business, this is a priceless story. Ertegun's lengthy and amazing career showed him able to navigate the boardrooms that came to dominate the business and still maintain his reputation as an artist's best friend. There will never be another like him, that much is for sure.
The Last Sultan does a pretty good job of telling this story and I learned quite a bit I hadn't heard before. One thing I really appreciated was that Greenfield choose to focus more on the business side of things rather than devolve into a tabloid tell all. Considering how much Ahmet loved the fast life (and sex, drugs and rock and roll) it's pretty impressive that he steered this direction.
I'd highly recommend this book for anyone interested in the music business.
"Could also be called The Real King of Rock"
Amazing chronicle of a man who's love for American roots music fueled the movement we now know as rock and roll. Ertegun began as a collector of jazz and blues records to become one of the most influencial people in the record industry. Discovering acts like Ray Charles, Buffalo Springfield, Sonny & Cher and Led Zeppelin to name a few. As well as producers Phil Spector, David Geffin Tom Dowd and list just keeps going. Ahmet Ertegun seemed to be in the vicinity of just about every important event in popular music for over 50 years.
"Music to my Heart"
The story is fantastic, it's told perfectly, this guy is the Forest Gump of all music, it's just amazing.
Bad Q. The guy started Atlantic Records and was present fort he birth and growth of Rock & Roll. The book is the who's who of everything form the 50's to present day. Just fantastic
I listened to it over a month, I looked for excuses to listen longer, (taking extra time to get home). It's a fantastic story, told well, w/ great exposed history.
"FANTASTIC STORY OF A RECORD PIONEER."
THE ASPECT THAT THIS MAN THE CONSUMATE DEAL MAKER. WITH PANACHE, COURAGE, AND A FORWARD VIEW. ADDING A FAIRNESS TO AN INDUSTRY THAT IS RIFE WITH SWIDLERS.
NONE. HIS AFFECTATION WHERE SILLY.
"THE MAN WHO MADE OUR MUSIC."
THE CONSUMATE BOOK ON THE MUSIC AND INDUSTRY THAT PRODUCED THE SOUNDTRACK OF MY GENERATION.
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